You by Mahak Kapur
Rebrand · Social Media Management · Social Media Strategy
A new identity for Mahak Kapur's label, built around the Devanagari 'yu', then a social media strategy and monthly management to carry it.
For commercial projects
Hownds Studio
The commercial side of Hanabira Designs. We build brands that people remember and choose: the identity, the website, the content and the campaigns, all from one team.
Why a separate studio for businesses?
Commercial work is judged by commercial results: attention, sales and sign-ups. Hownds is built around that, with its own strategy, voice and pace.
Brands need speed and edge; causes need care and credibility. Keeping the two apart means neither gets a watered-down version of the other.
You work with a team that thinks about markets, competitors and customers every day, not one that switches between briefs for brands and non-profits.
Our philosophy
01
Strategy first
We agree what your brand needs to say, and to whom, before we decide how it looks.
02
Made in-house
Design, code, content and production under one roof, so nothing gets lost between agencies.
03
Judged by results
Visibility, sales, sign-ups: we design for the number that matters to your business.
Featured project
You by Mahak Kapur · Rebrand, Social Media Management, Social Media Strategy
3× visibility in under a quarter
Visibility grew threefold in less than a quarter.
A new identity for Mahak Kapur's label, built around the Devanagari 'yu', then a social media strategy and monthly management to carry it.
Why people choose us
- One team from the first idea to launch day, so the brand stays consistent everywhere.
- Custom-coded websites and Shopify stores, not templates.
- We grow with you: Eatthis came to us for a marketing site and stayed for the store.
- Results you can point to, like threefold visibility for You by Mahak Kapur in under a quarter.
- You choose how we work: AI-assisted, or entirely human-made for a greener project.
Work
Eatthis Superfood
Marketing Website · Shopify Store
First a marketing website to launch the brand and gather a waitlist, then the Shopify store it grew into. We built both.
Visit eatthis-superfood.com
Hayat's Lucknowi
Logo Design · Packaging
A new logo that folds Lucknow's arches and domes into a single H, carried onto tags and totes.
Radha Rani Fashion
Logo Design · Revamp
Two chapters of one brand: a line-art logo drawn from a hand sketch in 2024, then a bolder peacock monogram in 2026. We made both.
Dhanshuk
Website
A website for a logistics company that helps fast-growing B2C brands deliver on time.
Visit dhanshuk.com
Coffeecana
Pitch Deck · Social Media Graphics
A pitch deck built to convert, and a run of social media graphics to match.
Indian Street Food
Logo Concepts
Two distinct logo directions for Indian Street Food, each with its own colour system.
AI Tools & SaaS
Shahi Lites
AI Tools & SaaS
An AI-integrated SaaS that gets more out of the business by cutting the time spent on internal operations.
LexLoft
Website
A website for a full-service law firm serving founders, enterprises and creative professionals across India, made with 60FPS Studios.
Visit lexloft.in
60FPS Studios
Website
The website for our motion and production partners, a Mumbai creative studio: 'Turning attention into obsession'.
Visit 60fps.vercel.app